Torre Agbar at 25 Euros/m2
At first, I wasn't a big fan of the Torre Agbar, now Barcelona's 3rd tallest building; I felt it looked like a cheap knock-off of London's glamorous Swiss Re tower (aka "the gherkin"). But I've started to appreciate the Agbar more, since at night it's now used to project a dazzling array of lights that make it look like a beacon in the city skyline.
Anyway...it was just announced that rent in the Agbar has broken records for Barcelona, at 25 Euros/m2, and that tenants are being sought for up to 9 vacant floors. I particularly loved this quote:
Agbar está interesada sobre todo en empresas de nuevas tecnologías o innovadoras.
Way to jump on the bandwagon of trendy buzzwords! "looking for high-tech, innovative companies"?? For the most expensive office space in the city? Give me a break...
The Agbar management don't seem to realize that your typical "new technology, innovative" company is a startup or fast-growing SME that would generally never be caught dead spending their precious capital on premium office space.
It would be more realistic to seek out law firms or management consultancies, for whom having a 'presigious' address actually means something.
The Torre Agbar by day:
The torre Agbar by night:
The Swiss Re tower in London:
Link: El Periodico.