French startup success - with blogs
LaFraise.com is a French website that sells T-Shirts. Started less than 2 years ago, this one-man business is now grossing 48,000 Euros/month. One unique aspect to the business is the central role of blogging in attracting and communicating with customers; LaFraise.com is often cited as a case study in "Blogvertising".
Below the founder has written (in French) two long posts detailing how he got started. Makes for good reading.
Link1: Lafraise T-shirts :: Manuel pour cybercommercant autodidacte.
Link2 (one year later update): Lafraise T-shirts :: Manuel pour cybercommercant autodidacte.